TECHNICAL MATERIALS.
ETHICALLY MADE.
HONESTLY PRICED.
Product design without compromise. If a material is technical, durable, and made from recycled materials, we use it. Often times, this costs a bit more. Other brands protect margin by cutting corners on design to save on costs. We don’t believe in that.
Share costs to protect people. Pricing is the dirty secret of the product industry. Honest pricing means we publish how much it costs. We believe this protects people at both ends of the supply chain. Fair wages and good conditions for the people that make our gear. Affordable retail prices for our customers.
Seriously, take a look at our materials and prices, and compare them to similarly equipped competitors. Sometimes there’s a $200+ difference in cost.
About the founder.
Owen spent three years living in Vietnam leading new product development, supply chain transfer, and operational improvement projects for major global brands. Between long hours on factory floors, whirlwind prototype builds, and supplier visits, he fell in love with Vietnam—the people, the language, the cuisine, and - of course - the motorbikes.
Raised in Oregon, Owen has always had a thing for far-flung roads and adventure. While planning a solo motorcycle trip through the Himalayas, he realized he didn’t have a backpack he trusted enough to take with him. The packs he saw on the market were either overpriced or soullessly mass-produced.
Owen knowns how big brands protect their profit margins by cutting corners on design, on labor, and on transparency. People at both ends of the supply chain get squeezed. Factory workers in Asia face low wages and poor conditions. Customers in the U.S. face inflated prices and mediocre gear.
The root of the problem? Opaque pricing and an even murkier supply chain.
XOÀI Packs was founded to challenge the status quo and prove great, ethically-sourced gear can be affordable.
Owen is from Portland, Oregon, and holds a degree in Design and Innovation Management from Oregon State University. He splits his time between Asia and the Pacific Northwest.